Cartier watch reinvents itself for a new generation of success

The maison jeweler Cartier in 1985 inspired the creation of a series of watches named as Pasha. Recognizable by its solid appearance with four Arabic numerals, a screw-down crown cover attached to the case with a chain, and sword-shaped hands, it is a timepiece of elegance and strength.

The identity of the Pasha watch affirms its belonging to the Cartier universe, but is distinguished by its design with bold differentiating codes, designed for passionate and successful people, such as its new ambassadors: British actress Maisie Williams, American actor Rami Malek, singer Australian Troye Sivan, American singer Willow Smith and Chinese singer Jackson Wang; a young generation that identifies with their vision and uniqueness.

In 2020, this Cartier series embarks on a new creative path, unique and very different from that achieved by its predecessors in the 80s, making Pasha an extraordinary watch that departs from the canons of the classic watchmaker; with its hallmark of a square within the circle of the sphere and four large Arabic numerals, which give it an ultra-contemporary style.

Due to its extraordinary design, this is the cult watch par excellence and the object of desire for men and women. The new Pasha de Cartier remains true to the original but adds sophistication thanks to its crown incorporating a blue spinel or sapphire, its interchangeable bracelet, and multiple customization options. It is now available in 35mm and 41mm in steel, gold, diamonds, and skeleton movement.

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Dress up on a Budget is a blog to guide women in Style. Live your best life with awesome tips, recommendations, and overall inspo.

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